The Challenge
Next Internet, a rising star among internet incubators, needed a fresh identity. With their high aspirations to revolutionize the industry, Next Internet looked to ZEN to help define an experience that captured the essence of their process and culture.
The Solution
ZEN worked closely with the CEO to understand and distill what it meant to be part of Next Internet. It was important to convey the corporate culture through the online experience, as well as showcase the breadth of industry Next Internet reaches.
ZEN developed a strong, evocative brand identity and coupled with that a photographic web experience that demostrated the lively internal community aspect. Clear and concise messaging emphasizing Next Internet's deep experience in multiple vertical industries and also showcased their portfolio of successful companies. The site is scheduled to be launched in the near future.
|
